TapIn Icon
TapIn Text

Brand Identity

The visual and structural guidelines for TapIn. A system prioritizing maximum legibility in academic environments, utilizing a distinct color palette to map hardware states and user permissions.

Logo & Motifs

TapIn Icon
TapIn Logo Text

Color Palette

Brand Foundations
#166941
Forest Green
#f5f5f0
Off-White
Role Colors
#4970d6
Cobalt Blue
#ea580c
Burnt Orange
#8b5cf6
Amethyst Purple
System States
#13a970
Emerald Green
#ffbc0f
Amber Yellow
#dc2626
Crimson Red

Typographic Hierarchy

Brand Authority
Vintage Rotter
AaBbCc
Structural Clarity
Helvetica World
AaBbCc
Maximum Legibility
Open Sans
AaBbCc